Published August 10, 2024 by Jenerwin M. Columna| CSU Lal-lo Information Officer and Publication Adviser
Coffee lovers will soon savor the unique taste of two additional coffee blends of Cagayan State University at Lal-lo as the campus makes ways for the blends’ marketing as soon as ongoing research trials will be finished this quarter.
Brewed under the five-million institutionally funded Research, Development and Extension (RDE) Coffeehub Program led by Prof. Ana Marie Cauilan, the new coffee blends are the King Arthur Dark Roast Coffee and Urdujah Premium Blend Arabica Coffee.
The introduction of the additional coffee blends follows after the soft launching of the Oliviante Coffee Blend during the official opening of the Nueva Segovia Café on July 29, 2024 as part of Lal-lo’s 443rd Patronal Town Fiesta and 24th Cabibi Festival.
It was reported that the Oliviante Coffee Blend including the Valena Heritage Coffee, the hallmark blend that has been introduced in the market as part of the efforts of the university to make CSU Lal-lo the coffee authority in Northern Philippines, are the official blends now served at the Nueva Segovia Café. (Access related story here: 2 CSU Lal-lo coffee blends now served at LGU Lal-lo's coffee shop: https://tinyurl.com/2ctjxj22)
According to Asso. Prof. Mark Gregory Asejo, the study leader of the Php192,740 worth Development of Valena Heritage Coffee Blend component study, King Arthur Dark Roast Coffee is a strong and bold brew inspired by the legendary King Arthur offering a rich flavor and aroma, giving coffee drinkers a sense of courage and determination-reflective of the characters of Engr. Arthur G. Ibañez, Officer-in-charge of the Office of the University President.
“This is perfect for those who need a boost in their daily routine, this coffee encourages you to find your inner strength with every sip,” he said.
Meanwhile, Urdujah Premium Blend Arabica Coffee is a “rich and flavorful brew” made from beans grown in the Valena Heritage Site at CSU Lal-lo.
Associate Professor Asejo said the coffee's “vibrant aroma and bold yet smooth taste reflect” the strength and elegance of former President Urdujah G. Alvarado, encouraging coffee lovers to embrace their own courage as they enjoy each cup.
Reports reveal that the study on developing coffee blends, according to Associate Professor Asejo, endeavors to put in the market at blends of the heritage coffee which are named after the prominent figures in the university and in the locality.
The two additional coffee blends are formally introduced to the members of the University Management Committee (ManCom) during their meeting at CSU Lal-lo on August 9, 2024.
The research team composed of Associate Professor Asejo, Asso. Prof. Althea Manuel, and Mr. Ronald Espada, all faculty members from the College of Hospitality Management, said however that the two coffee blends are not yet formally introduced in the market or outside CSU Lal-lo as these are still under trials as part of the study in developing coffee blends under the RDE Coffeehub Program.
According to Associate Professor Asejo, King Arthur Dark Roast Coffee, Urdujah Premium Blend Arabica Coffee Oliviante Coffee Blend, and the Valena Heritage Coffee are the trademark coffee blends to be served at the CSU Lal-lo Coffee Shop which will also soon to rise at the campus also this quarter.
The groundbreaking of the coffee shop can be followed here: (CSU heads, LGU officials break ground for coffee infra projects, https://tinyurl.com/2t6fyawv )
These blends are produced from locally-sourced coffee beans from the plantation of the campus in the Valena Site where Robusta, Liberica, and Excelsa coffee beans are harvested.#